Subject-Matter and Criteria for Intellectual Property Protection



Intellectual Property offices consider two important aspects for the purpose of registration—subject-matter and the criteria for protection under the law. The course brings practical insight into what can and cannot be protected as IP. It will include the following:
- Subject-matter for protection
- Criteria for protection of each form of IP
- Where and how do applications usually fail at the IP office?
- What should IP attorneys and lawyers consider while they advise their clients before considering registration of their IP?
At the end of this course, you should be able to infer whether a subject-matter is eligible for IP protection and what are the preliminary criteria you should meet before filing a patent, trademark or any other IP application. You will be given different topics like products and processes, trade names, designs, literary or artistic works, etc., to analyse whether the subject-matter is protectable. This would enable you to comprehend better what Intellectual Property offices consider while granting or refusing registration.
Why Take this Course?
Law Students and Recent Law Graduates, Lawyers, In-House Counsels, Legal Professionals who wish to switch to IP law practice or looking to kickstart a career as IP Lawyers, Chartered Accountants, Company Secretaries, Cost & Work Accountants, Government Officials, Academicians, Managers, Chief Executive Officers, Company Directors, Prospective Entrepreneurs, may take this course. The course would help launch law students into a career in IP law and help practitioners develop their IP law practice. Business professionals, advisors and managers interested in a detailed legal understanding of how to procure a comprehensive IP profile for their organisation may also take this course to hone their legal skills.
Instructors

Sheetal Srinath
Sheetal is a graduate of the School of Law, Christ University (SLCU), Bengaluru. She also has an LL.M., with a specialisation in intellectual property law, from the University of Toronto, where she authored a thesis titled “The Copyright—Design Conundrum: An Enquiry into the Efficacy of Sui Generis Design Laws”. Sheetal specialises in litigation and has, over the last six years, represented both domestic and foreign clients in diverse litigation before various fora and arbitrations. She started her practice in Chennai and is now practising in Bengaluru and Hyderabad—appearing before the high courts, city civil and criminal courts, tribunals and other authorities. While she focuses on corporate and commercial litigation, generally, she has valuable experience and specialises in IP matters, specifically, patent, copyright, and trademark related litigations. She also undertakes IP prosecution and represents clients before IP offices all over India. She also advises clients in transactions involving intellectual property, particularly transactions pertaining to film production, content creation for television, broadcast media and streaming.

Ashok G.V.
A dispute resolution counsel, Ashok represents clients in the food and beverages, healthcare, pharmaceuticals, aerospace, defence and technology, banking and financial services, real estate and construction, e-commerce and hospitality areas, in domestic and international dispute resolution. His work in the field of Intellectual Property Rights involves not only advising and assisting clients in protecting and commercially exploiting intangible assets but also in representing clients in various IP litigations involving trademarks, copyright and trade secret/confidential information actions. He has also had the distinction of securing several John Doe orders in the enforcement of trademarks, in addition to working with clients on global IP protection and cross-border enforcement of IP Rights. Ashok is an invited speaker at the New Delhi-based independent think tank, the Observer Research Foundation, NLSIU Bengaluru, IIT Kharagpur, IIM Bangalore, NALSAR Hyderabad and GNLU Gandhinagar.

Jayashree M Rattihalli
Mrs Jayashree M Rattihalli is a legal consultant, advocate, arbitrator & mediator and founder associate at Prolegis Associates, Mangalore. Her areas of expertise are commercial law, consumer law, alternative dispute resolution, POSH Act, and she also conducts trainings and workshops on the same. Mrs Jayashree is an empaneled arbitrator & mediator with the Indian Institute of Arbitration and Mediation, Dispute Resolution Forum, Mangalore and SAMA (ODRWAYS). She has served as legal consultant in Chamundeshwari Build Tech, Bangalore, JV Builders, Northernsky Properties, Mangalore, and as a cluster manager at Hinduja Housing Finance. Presently, she is associated with Shri Anantha Hari (OPC) Pvt. Ltd., ShriHari Tradelinks, ShriHari Translinks and a few more MNCs in Mangalore as a legal consultant. Mrs Jayashree holds an LL.B. degree from Bangalore University, an LL.M. degree from Karnataka State Law University and a Doctorate of Philosophy in Law (online) from Einstein International University, Wilmington, USA. As a part of her social engagements, Mrs Jayashree is founder member at EVOLVE Mangalore; founder member and trustee at Dispute Resolution Forum, Mangalore; founder member and trustee at Eldernet.
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